Understanding the determinants of users' continuous intention in smartwatches: An empirical study on Malaysian users
The consumer electronics industry has widely acknowledged smartwatches as the "next big thing," with a growing number of users incorporating these devices into their daily routines. As the market for smartwatches expands, comprehending the factors that shape users' adoption and utiliz...
| Main Authors: | Yu, Lydia Yun Fei, Ting, Ching Err |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2023
|
| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/5448/ http://eprints.utar.edu.my/5448/1/fyp_MK_2023_LYYF.pdf |
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