Antecedents and outcome of service recovery performance in service industry in Malaysia

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Antecedents and outcome of service recovery performance in service industry in Malaysia

Service recovery performance is efforts taken by organizations to bring back dissatisfied customers to a state of satisfaction. The purpose of this research is to study the antecedents and outcome of service recovery performance in service industry in Malaysia. The service industry in Malaysia is de...

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Bibliographic Details
Main Authors:	Ng, Shu Ting, Tay, Yee Xin
Format:	Final Year Project / Dissertation / Thesis
Published:	2018
Subjects:	HD Industries. Land use. Labor HF Commerce
Online Access:	http://eprints.utar.edu.my/5041/ http://eprints.utar.edu.my/5041/1/Report.pdf

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