Public intention to participate in donation crowdfunding

This research seeks to understand factors affecting the public intention to participate in donation crowdfunding by adopting variables such as attitude, subjective norm, perceived behavioral control, empathy and trust. Online survey questionnaires have been distributed to Internet users from Malaysi...

Full description

Bibliographic Details
Main Authors: Tan, Evelyn Ching Yee, Kok, Zi Qing, Lim, Chia Wan, Tiew, Kim Hooi
Format: Final Year Project / Dissertation / Thesis
Published: 2020
Subjects:
Online Access:http://eprints.utar.edu.my/4015/
http://eprints.utar.edu.my/4015/1/fyp_FN_2020_TECY_%2D_1706339.pdf

Similar Items