Factors influencing consumers’ intention on adoption towards NFC mobile wallet
This study is investigating on the elements or factors influencing consumers’ intention on adoption towards NFC mobile wallet.Based on the research, it shows that there are 57% of Malaysian used a smartphone, and it will be estimated to increase in the following years by 1% (Statista, 2019). Since t...
| Main Authors: | , , , , |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/3932/ http://eprints.utar.edu.my/3932/1/fyp_MK_2019_HSK_%2D_1704933.pdf |
| _version_ | 1848886029305511936 |
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| author | Ho, Sau Kit Hor, Hui Ling Tan, Junn Hann Teo, Su Xian Wong, Wei Lun |
| author_facet | Ho, Sau Kit Hor, Hui Ling Tan, Junn Hann Teo, Su Xian Wong, Wei Lun |
| author_sort | Ho, Sau Kit |
| building | UTAR Institutional Repository |
| collection | Online Access |
| description | This study is investigating on the elements or factors influencing consumers’ intention on adoption towards NFC mobile wallet.Based on the research, it shows that there are 57% of Malaysian used a smartphone, and it will be estimated to increase in the following years by 1% (Statista, 2019). Since the percentage diffusion of smartphones will be increase, thus it enhances the opportunities in creating a value added payment method to customers. The NFC can be explained by wireless data transfer that detects the communication without the need of internet connection. NFC mobile wallet is a contactless payment; the explanations on the factors influencing adoption of NFC have been including HMSAM, MISC, and additional construct, which is absorptive capacity. Since there are many of the research are focusing on the basic foundation theory of DOI, TAM, and UTAUT, so the study will address the technology acceptance in intrinsic and extrinsic motivation. 300 questionnaires distribute randomly to shoppers, but only 297 are usable. This paper is able to enhance the literature on user-related factors and system-specific factors in the NFC mobile payments. It delivers valuable recommendation to researchers in their investigation on the issues related to the NFC mobile payment. It also brings some managerial implications by assist the advertising campaign, designation of the mobile wallet by focusing on target market’s expectation and needs, and its appearances. |
| first_indexed | 2025-11-15T19:32:00Z |
| format | Final Year Project / Dissertation / Thesis |
| id | utar-3932 |
| institution | Universiti Tunku Abdul Rahman |
| institution_category | Local University |
| last_indexed | 2025-11-15T19:32:00Z |
| publishDate | 2019 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | utar-39322021-01-07T07:38:23Z Factors influencing consumers’ intention on adoption towards NFC mobile wallet Ho, Sau Kit Hor, Hui Ling Tan, Junn Hann Teo, Su Xian Wong, Wei Lun HG Finance This study is investigating on the elements or factors influencing consumers’ intention on adoption towards NFC mobile wallet.Based on the research, it shows that there are 57% of Malaysian used a smartphone, and it will be estimated to increase in the following years by 1% (Statista, 2019). Since the percentage diffusion of smartphones will be increase, thus it enhances the opportunities in creating a value added payment method to customers. The NFC can be explained by wireless data transfer that detects the communication without the need of internet connection. NFC mobile wallet is a contactless payment; the explanations on the factors influencing adoption of NFC have been including HMSAM, MISC, and additional construct, which is absorptive capacity. Since there are many of the research are focusing on the basic foundation theory of DOI, TAM, and UTAUT, so the study will address the technology acceptance in intrinsic and extrinsic motivation. 300 questionnaires distribute randomly to shoppers, but only 297 are usable. This paper is able to enhance the literature on user-related factors and system-specific factors in the NFC mobile payments. It delivers valuable recommendation to researchers in their investigation on the issues related to the NFC mobile payment. It also brings some managerial implications by assist the advertising campaign, designation of the mobile wallet by focusing on target market’s expectation and needs, and its appearances. 2019-08-13 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/3932/1/fyp_MK_2019_HSK_%2D_1704933.pdf Ho, Sau Kit and Hor, Hui Ling and Tan, Junn Hann and Teo, Su Xian and Wong, Wei Lun (2019) Factors influencing consumers’ intention on adoption towards NFC mobile wallet. Final Year Project, UTAR. http://eprints.utar.edu.my/3932/ |
| spellingShingle | HG Finance Ho, Sau Kit Hor, Hui Ling Tan, Junn Hann Teo, Su Xian Wong, Wei Lun Factors influencing consumers’ intention on adoption towards NFC mobile wallet |
| title | Factors influencing consumers’ intention on adoption towards NFC mobile wallet |
| title_full | Factors influencing consumers’ intention on adoption towards NFC mobile wallet |
| title_fullStr | Factors influencing consumers’ intention on adoption towards NFC mobile wallet |
| title_full_unstemmed | Factors influencing consumers’ intention on adoption towards NFC mobile wallet |
| title_short | Factors influencing consumers’ intention on adoption towards NFC mobile wallet |
| title_sort | factors influencing consumers’ intention on adoption towards nfc mobile wallet |
| topic | HG Finance |
| url | http://eprints.utar.edu.my/3932/ http://eprints.utar.edu.my/3932/1/fyp_MK_2019_HSK_%2D_1704933.pdf |