The impact of after sales service characteristics on customer satisfaction: a case on a supermarket’s electrical appliances department.

QR Code

The impact of after sales service characteristics on customer satisfaction: a case on a supermarket’s electrical appliances department.

The purpose of this research is to investigate why the impact of after sale service influences the customer satisfaction on the electrical appliances. The study conducted was targeted to customers of large retail chain marketing electrical appliances. The primary purpose of this research is to inves...

Full description

Bibliographic Details
Main Author:	Muraly, Ganesh Doraisamy
Format:	Final Year Project / Dissertation / Thesis
Published:	2019
Subjects:	H Social Sciences (General) HF Commerce
Online Access:	http://eprints.utar.edu.my/3592/ http://eprints.utar.edu.my/3592/1/MBA_FINAL_FYP_AFTER_AMENDED_(2).pdf

Similar Items

Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket
by: Hadiwidjaja, Meilany
Published: (2009)

Enhancing customer retention: the role of customer satisfaction and delight in the authorized automotive after-sales service sector
by: Leong, Choi-Meng, et al.
Published: (2024)

The relationship between customer satisfaction with customer services and store image toward supermarket : a case study in Sibu
by: Wong, Souk Ping
Published: (2012)

Price sensitivity-consumer satisfaction relationship towards electrical appliances.
by: Wong, Foong Yee
Published: (2012)

Study on customer satisfaction towards after-sales service by Mercedes-Benz Malaysia / Norain Karim
by: Karim, Norain
Published: (2011)

The determinants on Malaysian’s global branding perception in home appliances industry
by: Lee, Jassic Jie Xi, et al.
Published: (2019)

Case study: customers satisfaction towards Mercedes-Benz’s after sales & services / Fazli Shah Simpon
by: Simpon, Fazli Shah
Published: (2010)

TQM and customer satisfaction in Malaysia’s service sector
by: Sit, Wen Yi, et al.
Published: (2009)

Modelling A Customer And After Sales Services And Implementing This Model In Irarian Company
by: Ghandchi, Marjan Saradar
Published: (2009)

Job Satisfaction and Sales Promoters’ Work Performance: A Case Study of an Agrochemical Company, Myanmar
by: Aung, Htet Htet
Published: (2018)

Are TQM practices supporting customer satisfaction and service quality?
by: Ooi, Keng Boon, et al.
Published: (2011)

The mediating influence of service failure explanation on customer repurchase intention through customers satisfaction
by: Tarofder, Arun Kumar, et al.
Published: (2016)

Fire appliances replacement system at the Fire and Rescue Department Malaysia
by: Tuan Muda, Tuan Ab Rahman
Published: (1999)

A model for enhancing customer satisfaction for quality services and awareness through community participation
by: Umar Bello, Muhammad
Published: (2018)

' Customers satisfaction towards the effectiveness of order cycle time management at perodua parts sales department / Rohana Bulat
by: Bulat, Rohana
Published: (2019)

The effect of customer satisfaction on customer loyalty in the motor industry
by: Lim, Ka Bian, et al.
Published: (2019)

The effects on customer satisfaction and customer loyalty by integrating marketing communication and after sale service into the traditional marketing mix model of Umrah travel services in Malaysia
by: Othman, Bestoon Abdulmaged, et al.
Published: (2021)

The influence of service marketing mix and umrah service quality on customer satisfaction and customer loyalty towards umrah travel agents in Malaysia
by: Othman, Bestoon Abdulmaged
Published: (2020)

Service quality and customer satisfaction : antecedents of customer's re-patronage intentions
by: Yap, Sheau Fen, et al.
Published: (2007)

Factors Affecting Customer Loyalty on Domestic Cafe in Ipoh: A Mediation Effect of Customer Satisfaction
by: Ng, Shu Lin, et al.
Published: (2016)

Service quality, promotion and customer satisfaction - A case of fitness centre among Gen Y in Malaysia
by: Chong, Sook Pei, et al.
Published: (2020)

After sales service: the satisfaction of Proton Saga owners / Rosmahadi Mamat @ Mohamed
by: Mamat @ Mohamed, Rosmahadi
Published: (1988)

The mediating role of customer satisfaction in customer retention model: A Case of local automobile brands in Malaysia
by: Koay, Kian Yeik *, et al.
Published: (2016)

The effects of service quality, relational benefits, perceived value & customer satisfaction towards customer royalty in hair salon industry
by: Chow, Hong Wai, et al.
Published: (2012)

Customer satisfaction on mobile banking in Perak, Malaysia
by: Chang, Yong Hui, et al.
Published: (2020)

Factors Influencing Customers Satisfaction In Online Shopping
by: Yuan, Bing
Published: (2015)

Controlling Electrical Appliances Using an Open Source Technology
by: Ibrahim, Mohammad Noor, et al.
Published: (2008)

Controlling electrical appliances using global mobile system
by: Khan, Sheroz, et al.
Published: (2011)

Electrical appliances control system by using iOS
by: Abu, Mohd Azlan, et al.
Published: (2017)

Cell phone controlled electrical appliances (GSM controller)
by: Teo, Che Shen
Published: (2011)

A study on full service restaurants' attributes and the key determinants of customer satisfaction behavioural intention / Chow Sweet Fun
by: Chow, Sweet Fun
Published: (2010)

Customer satisfaction and loyalty towards grocery stores in Palestine
by: Abusharar, Majed M. M., et al.
Published: (2017)

Customer satisfaction of copier users / Koh Lian Peng
by: Koh, Lian Peng
Published: (1996)

To study the relationship between bank layout and customer satisfaction
by: Norazlina, Rusli
Published: (2013)

Customer Satisfaction and Intention to Purchase the Organic Food in Taiwan
by: Woon, Jia Hui
Published: (2019)

Employee Satisfaction and Performance : A Case Study of Sales Department in a Malaysian Spice Marketing Organization
by: Ilaventhan, Vijaya
Published: (2014)

Exploring the impact of relationship marketing upon customer satisfaction and customer loyalty in Malaysian banking industry
by: Sung, P. N., et al.
Published: (2015)

Price and Quality as Determinants of Customer Satisfaction: the Case of China Unicom
by: Qiao, Shichao
Published: (2016)

Identifying the most valuable customers of a supermarket chain in Cyprus: A Customer Database Analysis Using RFM
by: Papantoniou, Andreas
Published: (2012)

Determinants of salespersons tenure in sales career: a study on car sales executives in Malaysia
by: Zain, Osman M., et al.
Published: (2011)