Factors influencing the online shopping behavior of students in UTAR, Kampar Campus

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Factors influencing the online shopping behavior of students in UTAR, Kampar Campus

Recently, National Consumer Complaints Centre (NCCC) found out that there are more and more online shopping users become the victims of unscrupulous online merchants in Malaysia. There were 7,692 complaints and amounting to a loss of RM4 million which were reported at NCCC’s Annual Consumer Complain...

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Bibliographic Details
Main Authors:	Chai, Kar Yen, Lee, Yong Wei, Peh, Jing Ting, Yap, Hew Yeng
Format:	Final Year Project / Dissertation / Thesis
Published:	2018
Subjects:	HM Sociology
Online Access:	http://eprints.utar.edu.my/3357/ http://eprints.utar.edu.my/3357/1/fyp_PR_CKY_2018.pdf

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