The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia

Bibliographic Details
Main Authors: Chong, Zheng Yang, Mok, Shee Wee, Nah, Lin Zhe, Su, Yee Chin, Wee, Shao Sheng
Format: Final Year Project / Dissertation / Thesis
Published: 2018
Subjects:
Online Access:http://eprints.utar.edu.my/3093/
http://eprints.utar.edu.my/3093/1/fyp_FE_2018_CZY.pdf
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author Chong, Zheng Yang
Mok, Shee Wee
Nah, Lin Zhe
Su, Yee Chin
Wee, Shao Sheng
author_facet Chong, Zheng Yang
Mok, Shee Wee
Nah, Lin Zhe
Su, Yee Chin
Wee, Shao Sheng
author_sort Chong, Zheng Yang
building UTAR Institutional Repository
collection Online Access
first_indexed 2025-11-15T19:28:42Z
format Final Year Project / Dissertation / Thesis
id utar-3093
institution Universiti Tunku Abdul Rahman
institution_category Local University
last_indexed 2025-11-15T19:28:42Z
publishDate 2018
recordtype eprints
repository_type Digital Repository
spelling utar-30932019-04-12T08:28:16Z The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia Chong, Zheng Yang Mok, Shee Wee Nah, Lin Zhe Su, Yee Chin Wee, Shao Sheng HC Economic History and Conditions 2018-08-17 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/3093/1/fyp_FE_2018_CZY.pdf Chong, Zheng Yang and Mok, Shee Wee and Nah, Lin Zhe and Su, Yee Chin and Wee, Shao Sheng (2018) The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia. Final Year Project, UTAR. http://eprints.utar.edu.my/3093/
spellingShingle HC Economic History and Conditions
Chong, Zheng Yang
Mok, Shee Wee
Nah, Lin Zhe
Su, Yee Chin
Wee, Shao Sheng
The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia
title The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia
title_full The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia
title_fullStr The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia
title_full_unstemmed The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia
title_short The mediating effect of behavioral intention on consumer adoption of Alipay: a case in Malaysia
title_sort mediating effect of behavioral intention on consumer adoption of alipay: a case in malaysia
topic HC Economic History and Conditions
url http://eprints.utar.edu.my/3093/
http://eprints.utar.edu.my/3093/1/fyp_FE_2018_CZY.pdf