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Influence of Social Media Marketing, Brand Loyalty and eWOM Towards Consumers’ Purchase Intention

Bibliographic Details
Main Author:	Bong, Wan Zhung
Format:	Final Year Project / Dissertation / Thesis
Published:	2017
Subjects:	HF Commerce
Online Access:	http://eprints.utar.edu.my/2791/ http://eprints.utar.edu.my/2791/1/13UKM06827_Report.pdf

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