The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty
| Main Author: | |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2015
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/1879/ http://eprints.utar.edu.my/1879/1/Cover_2.pdf http://eprints.utar.edu.my/1879/2/Final_Version.pdf |
| _version_ | 1848885540798070784 |
|---|---|
| author | Yee, Ng Chiat |
| author_facet | Yee, Ng Chiat |
| author_sort | Yee, Ng Chiat |
| building | UTAR Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-15T19:24:14Z |
| format | Final Year Project / Dissertation / Thesis |
| id | utar-1879 |
| institution | Universiti Tunku Abdul Rahman |
| institution_category | Local University |
| last_indexed | 2025-11-15T19:24:14Z |
| publishDate | 2015 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | utar-18792016-01-08T03:06:56Z The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty Yee, Ng Chiat H Social Sciences (General) 2015-09 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/1879/1/Cover_2.pdf application/pdf http://eprints.utar.edu.my/1879/2/Final_Version.pdf Yee, Ng Chiat (2015) The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty. Master dissertation/thesis, UTAR. http://eprints.utar.edu.my/1879/ |
| spellingShingle | H Social Sciences (General) Yee, Ng Chiat The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty |
| title | The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty |
| title_full | The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty |
| title_fullStr | The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty |
| title_full_unstemmed | The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty |
| title_short | The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty |
| title_sort | moderator role of corporate marketing governance to influence customer loyalty |
| topic | H Social Sciences (General) |
| url | http://eprints.utar.edu.my/1879/ http://eprints.utar.edu.my/1879/1/Cover_2.pdf http://eprints.utar.edu.my/1879/2/Final_Version.pdf |