Research study on adoption of social media marketing in the enterprise (Malaysia context)
| Main Authors: | Kee, Yong Hong, Leow, Xin Yi, Tang, Xin Yi, Wong, Siong Mung |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2015
|
| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/1788/ http://eprints.utar.edu.my/1788/1/RESEARCH%2DSTUDY%2DON%2DADOPTION%2DOF%2DSOCIAL%2DMEDIA%2DMARKETING%2DIN%2DTHE%2DENTERPRISE.pdf |
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