Factors Affecting Purchase Intention Towards Smartphone Brand: A Study Of Young Female Adult Consumers
| Main Authors: | Ling, Lim Phey, Lang, Poon Khai, Fong, Tee Cai, Perinpajothi, Thamil Selvan |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2014
|
| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/1714/ http://eprints.utar.edu.my/1714/1/Cover_Page_1.pdf http://eprints.utar.edu.my/1714/2/Abstract%2C_preface_%2C_and_all_list_of_table.pdf http://eprints.utar.edu.my/1714/3/Final_Year_Project.pdf |
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