Case Study On Sentral College Penang The Marketing Strategy To Capture Market Share

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Case Study On Sentral College Penang The Marketing Strategy To Capture Market Share

This case study was developed based on a private higher education institution (PI-IE!) located in Penang which offer tertiary education programs ranges from Certificate, Diploma, Degree, Skill-based training as well as Professional qualifications. In this case study explores what are the issues f...

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Bibliographic Details
Main Author:	Tan, Peng Hooi
Format:	Thesis
Language:	English
Published:	2014
Subjects:	H1-99 Social sciences (General)
Online Access:	http://eprints.usm.my/60795/ http://eprints.usm.my/60795/1/24%20Pages%20from%2000001779606.pdf

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