Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire

This study aims to examine the influence of benefits variables and sacrifice variables on the perceived value of adopting BI, and investigate the mediating role of perceived value on the relationship between benefits and BI adoption intention; and between sacrifices and BI adoption intention. This s...

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Main Author: Wong, Chi Tin
Format: Thesis
Language:English
Published: 2022
Subjects:
Online Access:http://eprints.usm.my/59794/
http://eprints.usm.my/59794/1/Pages%20from%20WONG%20CHI%20TIN%20-%20TESIS.pdf
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author Wong, Chi Tin
author_facet Wong, Chi Tin
author_sort Wong, Chi Tin
building USM Institutional Repository
collection Online Access
description This study aims to examine the influence of benefits variables and sacrifice variables on the perceived value of adopting BI, and investigate the mediating role of perceived value on the relationship between benefits and BI adoption intention; and between sacrifices and BI adoption intention. This study also examines the influence of intangible and tangible rewards on the desire to make a good decision; examine the influence of perceived value and the desire to make a good decision on BI adoption intention, and examine the influence of perceived value on the desire to make a good decision.
first_indexed 2025-11-15T19:03:58Z
format Thesis
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institution Universiti Sains Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T19:03:58Z
publishDate 2022
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spelling usm-597942024-02-02T09:08:47Z http://eprints.usm.my/59794/ Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire Wong, Chi Tin HF5001-6182 Business This study aims to examine the influence of benefits variables and sacrifice variables on the perceived value of adopting BI, and investigate the mediating role of perceived value on the relationship between benefits and BI adoption intention; and between sacrifices and BI adoption intention. This study also examines the influence of intangible and tangible rewards on the desire to make a good decision; examine the influence of perceived value and the desire to make a good decision on BI adoption intention, and examine the influence of perceived value on the desire to make a good decision. 2022-09 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/59794/1/Pages%20from%20WONG%20CHI%20TIN%20-%20TESIS.pdf Wong, Chi Tin (2022) Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire. PhD thesis, Universiti Sains Malaysia.
spellingShingle HF5001-6182 Business
Wong, Chi Tin
Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire
title Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire
title_full Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire
title_fullStr Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire
title_full_unstemmed Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire
title_short Business Intelligence Adoption Intention Among Small Start-Up Owners: Examining The Influencing Factors Of Benefits, Sacrifice, Perceived-Value, And Desire
title_sort business intelligence adoption intention among small start-up owners: examining the influencing factors of benefits, sacrifice, perceived-value, and desire
topic HF5001-6182 Business
url http://eprints.usm.my/59794/
http://eprints.usm.my/59794/1/Pages%20from%20WONG%20CHI%20TIN%20-%20TESIS.pdf