Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment

The continuous advancement in technology, specifically mobile technologies, has brought many changes to human life, especially after the rise of the deadly Covid-19 virus. Contactless systems have become something that everyone today looks for in everything they take part in. The shift to a cashl...

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Main Author: Balachandran, Dhaarshini
Format: Thesis
Language:English
Published: 2022
Subjects:
Online Access:http://eprints.usm.my/59686/
http://eprints.usm.my/59686/1/24%20Pages%20from%20DHAARSHINI%20AP%20BALACHANDRAN%20-%20TESIS.pdf
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author Balachandran, Dhaarshini
author_facet Balachandran, Dhaarshini
author_sort Balachandran, Dhaarshini
building USM Institutional Repository
collection Online Access
description The continuous advancement in technology, specifically mobile technologies, has brought many changes to human life, especially after the rise of the deadly Covid-19 virus. Contactless systems have become something that everyone today looks for in everything they take part in. The shift to a cashless society by leveraging mobile payment has become an important agenda for many countries across the globe, even before the pandemic. It is also an important agenda for Malaysia; nevertheless, the technology’s progress rate is relatively slow. The majority of Malaysians are still cash-dependent, while those who opt for mobile payment tend to choose quick response or QR-based mobile payment over near field communication or NFC-based mobile payment, despite the latter’s superiority in terms of safety, convenience, user friendliness, and more. Hence, this study aimed to address Malaysian consumers’ transition to a cashless society by leveraging NFC-enabled mobile payment. To achieve this, an extended DOI Theory as well as the Institutional-based Trust Theory, Network Externalities Theory, Value-based Adoption Model, Status Quo Bias Theory, and Stimulus-Organism-Response (S-O-R) theory were utilised to develop the model of the study.
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institution Universiti Sains Malaysia
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spelling usm-596862023-12-15T02:13:21Z http://eprints.usm.my/59686/ Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment Balachandran, Dhaarshini HD28-70 Management. Industrial Management The continuous advancement in technology, specifically mobile technologies, has brought many changes to human life, especially after the rise of the deadly Covid-19 virus. Contactless systems have become something that everyone today looks for in everything they take part in. The shift to a cashless society by leveraging mobile payment has become an important agenda for many countries across the globe, even before the pandemic. It is also an important agenda for Malaysia; nevertheless, the technology’s progress rate is relatively slow. The majority of Malaysians are still cash-dependent, while those who opt for mobile payment tend to choose quick response or QR-based mobile payment over near field communication or NFC-based mobile payment, despite the latter’s superiority in terms of safety, convenience, user friendliness, and more. Hence, this study aimed to address Malaysian consumers’ transition to a cashless society by leveraging NFC-enabled mobile payment. To achieve this, an extended DOI Theory as well as the Institutional-based Trust Theory, Network Externalities Theory, Value-based Adoption Model, Status Quo Bias Theory, and Stimulus-Organism-Response (S-O-R) theory were utilised to develop the model of the study. 2022-10 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/59686/1/24%20Pages%20from%20DHAARSHINI%20AP%20BALACHANDRAN%20-%20TESIS.pdf Balachandran, Dhaarshini (2022) Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment. PhD thesis, Perpustakaan Hamzah Sendut.
spellingShingle HD28-70 Management. Industrial Management
Balachandran, Dhaarshini
Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment
title Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment
title_full Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment
title_fullStr Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment
title_full_unstemmed Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment
title_short Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment
title_sort moving towards cashless society: malaysian consumers intention to adopt near field communication (nfc) - enabled mobile payment
topic HD28-70 Management. Industrial Management
url http://eprints.usm.my/59686/
http://eprints.usm.my/59686/1/24%20Pages%20from%20DHAARSHINI%20AP%20BALACHANDRAN%20-%20TESIS.pdf