The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns
This is a descriptive study of Tv audience in Batu Pahat. (Batu Pahat is a town in Johore where TV viewers can view programmes from TV Malaysia as well as TV Singapore.) It will try to describe who these viewers are. The extent that viewers are exposed to more channels and therefore their viewing h...
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| Format: | Monograph |
| Language: | English |
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Universiti Sains Malaysia
1982
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| Online Access: | http://eprints.usm.my/54102/ http://eprints.usm.my/54102/1/Leu%20Siew%20Ying.pdf%20cut.pdf |
| _version_ | 1848882710431399936 |
|---|---|
| author | Leu, Siew Ying |
| author_facet | Leu, Siew Ying |
| author_sort | Leu, Siew Ying |
| building | USM Institutional Repository |
| collection | Online Access |
| description | This is a descriptive study of Tv audience in Batu Pahat.
(Batu Pahat is a town in Johore where TV viewers can view programmes from TV Malaysia as well as TV Singapore.) It will try to describe who these viewers are. The extent that viewers are exposed to more channels and therefore their viewing habits as well as whether ‘spillover’ has any effects on the viewers. |
| first_indexed | 2025-11-15T18:39:14Z |
| format | Monograph |
| id | usm-54102 |
| institution | Universiti Sains Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T18:39:14Z |
| publishDate | 1982 |
| publisher | Universiti Sains Malaysia |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | usm-541022022-08-16T01:52:48Z http://eprints.usm.my/54102/ The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns Leu, Siew Ying AC801-895 Inaugural and program dissertations This is a descriptive study of Tv audience in Batu Pahat. (Batu Pahat is a town in Johore where TV viewers can view programmes from TV Malaysia as well as TV Singapore.) It will try to describe who these viewers are. The extent that viewers are exposed to more channels and therefore their viewing habits as well as whether ‘spillover’ has any effects on the viewers. Universiti Sains Malaysia 1982-02 Monograph NonPeerReviewed application/pdf en http://eprints.usm.my/54102/1/Leu%20Siew%20Ying.pdf%20cut.pdf Leu, Siew Ying (1982) The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns. Project Report. Universiti Sains Malaysia. (Submitted) |
| spellingShingle | AC801-895 Inaugural and program dissertations Leu, Siew Ying The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns |
| title | The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns |
| title_full | The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns |
| title_fullStr | The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns |
| title_full_unstemmed | The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns |
| title_short | The Television Audience In Batu Pahat: A Study Of Viewers’ Characteristics And Viewing Patterns |
| title_sort | television audience in batu pahat: a study of viewers’ characteristics and viewing patterns |
| topic | AC801-895 Inaugural and program dissertations |
| url | http://eprints.usm.my/54102/ http://eprints.usm.my/54102/1/Leu%20Siew%20Ying.pdf%20cut.pdf |