Advertising strategies in Television Malaysia's advertisements
This is a study to find out about advertising strategies in our local advertisements .Advertisements as we know,are part and parcel of life,we are bombarded with advertisements every where we go
| Main Author: | Vasudevan, Chellammal |
|---|---|
| Format: | Monograph |
| Language: | English |
| Published: |
Universiti Sains Malaysia
1982
|
| Subjects: | |
| Online Access: | http://eprints.usm.my/50293/ http://eprints.usm.my/50293/1/ADVERTISING%20STRATEGIES%20IN%20TELEVISION%20MALAYSIA%27S%20ADVERTIEMENTS24.pdf |
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