Bidang perhubungan awam: antara persepsi dengan realiti

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Bidang perhubungan awam: antara persepsi dengan realiti

perkembangan industri perhubungan awam di Malaysia masih agak perlahan berbanding perkembangan industri perhubungan awam di negara Barat terutama Amerika Syarikat dan Eropah. Menurut Zulharnri dan Threadgold (2008), profesion perhubungan awam di Malaysia dilihat sebagai tidak matang pada pandang...

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Bibliographic Details
Main Author:	Ahmad, Jamilah
Other Authors:	Azmawati, Azman Azwan
Format:	Book Section
Language:	English
Published:	Penerbit Universiti Sains Malaysia 2015
Subjects:	HD59-59.6 Public relations. Industrial publicity
Online Access:	http://eprints.usm.my/49126/ http://eprints.usm.my/49126/1/Bidang%20perhubungan%20awam%20antara%20persepsi%20dengan%20realiti.pdf

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