The Imperative of Public Relations: Assuming the Comprehensive Agenda
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Book Section |
| Language: | English |
| Published: |
Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM)
2017
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| Subjects: | |
| Online Access: | http://eprints.usm.my/48556/ http://eprints.usm.my/48556/1/Buku%20CSR.pdf |
| _version_ | 1848881188518756352 |
|---|---|
| author | Krishnan, Mahadevan Ahmad, Jamilah |
| author2 | Kartikawangi, Dorien |
| author_facet | Kartikawangi, Dorien Krishnan, Mahadevan Ahmad, Jamilah |
| author_sort | Krishnan, Mahadevan |
| building | USM Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-15T18:15:03Z |
| format | Book Section |
| id | usm-48556 |
| institution | Universiti Sains Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T18:15:03Z |
| publishDate | 2017 |
| publisher | Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM) |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | usm-485562021-03-08T09:14:46Z http://eprints.usm.my/48556/ The Imperative of Public Relations: Assuming the Comprehensive Agenda Krishnan, Mahadevan Ahmad, Jamilah HD59-59.6 Public relations. Industrial publicity Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM) Kartikawangi, Dorien Budi, Setio 2017 Book Section PeerReviewed application/pdf en http://eprints.usm.my/48556/1/Buku%20CSR.pdf Krishnan, Mahadevan and Ahmad, Jamilah (2017) The Imperative of Public Relations: Assuming the Comprehensive Agenda. In: PR, CSR: Indonesia and Malaysian Experiences. Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM), Indonesia, pp. 1-15. ISBN 978-602-60833-0-2 |
| spellingShingle | HD59-59.6 Public relations. Industrial publicity Krishnan, Mahadevan Ahmad, Jamilah The Imperative of Public Relations: Assuming the Comprehensive Agenda |
| title | The Imperative of Public Relations: Assuming the Comprehensive Agenda |
| title_full | The Imperative of Public Relations: Assuming the Comprehensive Agenda |
| title_fullStr | The Imperative of Public Relations: Assuming the Comprehensive Agenda |
| title_full_unstemmed | The Imperative of Public Relations: Assuming the Comprehensive Agenda |
| title_short | The Imperative of Public Relations: Assuming the Comprehensive Agenda |
| title_sort | imperative of public relations: assuming the comprehensive agenda |
| topic | HD59-59.6 Public relations. Industrial publicity |
| url | http://eprints.usm.my/48556/ http://eprints.usm.my/48556/1/Buku%20CSR.pdf |