Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them?

This study attempted to understand youth’s social media following during natural disasters. It investigated Malaysian youth’s perception about the importance of immediacy, trust, and accuracy of social media news and information during natural disasters. This study found that youth prefer to cons...

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Main Authors: Ismail, Nurzali, Ahmad, Jamilah, Noor, Shuhaida Md., Saw, Jayslyn
Format: Article
Language:English
Published: Registrar of Newspapers for India (RNI) 2019
Subjects:
Online Access:http://eprints.usm.my/47603/
http://eprints.usm.my/47603/1/1af8fbbb7241d30f5b8129d085146dd94f88.pdf
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author Ismail, Nurzali
Ahmad, Jamilah
Noor, Shuhaida Md.
Saw, Jayslyn
author_facet Ismail, Nurzali
Ahmad, Jamilah
Noor, Shuhaida Md.
Saw, Jayslyn
author_sort Ismail, Nurzali
building USM Institutional Repository
collection Online Access
description This study attempted to understand youth’s social media following during natural disasters. It investigated Malaysian youth’s perception about the importance of immediacy, trust, and accuracy of social media news and information during natural disasters. This study found that youth prefer to consume social media news and information during natural disasters such as flooding, landslides, and haze. This is mainly contributed by the immediacy of news and information on social media. Besides immediacy, youth also value trust and accuracy of social media news and information during natural disasters. As the findings of this study revealed, youth are more inclined to become followers to social media creators who have a high level of trust and whom they believe can provide accurate natural disasters news and information. Hence, it is crucial that the authority and news organizations to provide natural disasters news on social media that is timely and accurate.
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spelling usm-476032021-02-11T22:19:53Z http://eprints.usm.my/47603/ Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them? Ismail, Nurzali Ahmad, Jamilah Noor, Shuhaida Md. Saw, Jayslyn PN4775-4784 Technique. Practical journalism This study attempted to understand youth’s social media following during natural disasters. It investigated Malaysian youth’s perception about the importance of immediacy, trust, and accuracy of social media news and information during natural disasters. This study found that youth prefer to consume social media news and information during natural disasters such as flooding, landslides, and haze. This is mainly contributed by the immediacy of news and information on social media. Besides immediacy, youth also value trust and accuracy of social media news and information during natural disasters. As the findings of this study revealed, youth are more inclined to become followers to social media creators who have a high level of trust and whom they believe can provide accurate natural disasters news and information. Hence, it is crucial that the authority and news organizations to provide natural disasters news on social media that is timely and accurate. Registrar of Newspapers for India (RNI) 2019 Article PeerReviewed application/pdf en http://eprints.usm.my/47603/1/1af8fbbb7241d30f5b8129d085146dd94f88.pdf Ismail, Nurzali and Ahmad, Jamilah and Noor, Shuhaida Md. and Saw, Jayslyn (2019) Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them? Media Watch, 10 (3). pp. 508-521. ISSN 2249-8818 https://www.mediawatchjournal.in/malaysian-youth-social-media-following-and-natural-disasters-what-matters-most-to-them-2/
spellingShingle PN4775-4784 Technique. Practical journalism
Ismail, Nurzali
Ahmad, Jamilah
Noor, Shuhaida Md.
Saw, Jayslyn
Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them?
title Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them?
title_full Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them?
title_fullStr Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them?
title_full_unstemmed Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them?
title_short Malaysian Youth, Social Media Following, and Natural Disasters: What Matters Most to Them?
title_sort malaysian youth, social media following, and natural disasters: what matters most to them?
topic PN4775-4784 Technique. Practical journalism
url http://eprints.usm.my/47603/
http://eprints.usm.my/47603/
http://eprints.usm.my/47603/1/1af8fbbb7241d30f5b8129d085146dd94f88.pdf