Marketing Strategies Of Housing Developers To Capture The MM2H Market Segment

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Marketing Strategies Of Housing Developers To Capture The MM2H Market Segment

Malaysia My Second Home Programme (MM2H) was initiated by the government to allow foreigners who fulfill certain requirements to reside in Malaysia with ten years visa and multiple entries passes. The participants of MM2H programme have increased over the years. It has become a potential market s...

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Bibliographic Details
Main Author:	Lim, Jing Xin
Format:	Thesis
Language:	English
Published:	2012
Subjects:	TH1-9745 Building construction
Online Access:	http://eprints.usm.my/45940/ http://eprints.usm.my/45940/1/LIM%20JING%20XIN_HJ.pdf

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