A Moral Extension Of The Theory Of Planned Behavior To Predict Consumers’ Purchase Intention For Energy-Efficient Household Appliances

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A Moral Extension Of The Theory Of Planned Behavior To Predict Consumers’ Purchase Intention For Energy-Efficient Household Appliances

The electricity consumption throughout the world has been in the rapid rise over the past decades and the global primary energy demand is expected to rise by around one-third from now to 2035. However, the current investment trend it is indeed showing warning signs of power supply inadequacy. In vie...

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Bibliographic Details
Main Author:	Tan, Chin Seang
Format:	Thesis
Language:	English
Published:	2014
Subjects:	HF5001-6182 Business
Online Access:	http://eprints.usm.my/44481/ http://eprints.usm.my/44481/1/TAN%20CHIN%20SEANG.pdf

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