Sustaining Customer Growth In Household High Speed Broadband (Hsbb): A Case Of Unifi

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Sustaining Customer Growth In Household High Speed Broadband (Hsbb): A Case Of Unifi

This paper is to identify the root causes that lead to the decrease of growth rate of Unifi from 104% in 2012 to 30% in 2013. There are eight causes contribute to the issue, specifically TM does not have 4G LTE license to operate wireless High Speed Broadband, TM considers its social obligation to p...

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Bibliographic Details
Main Authors:	Yun, Soon, Goh, Lee San, Razi, Nur Arifi Ahmad
Format:	Thesis
Language:	English
Published:	2014
Subjects:	HF5001-6182 Business
Online Access:	http://eprints.usm.my/44479/ http://eprints.usm.my/44479/1/SOON%20BIN%20YUN.pdf

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