Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo
The purpose of this study was to explore the headcount constraint issue in SME event organizing and designing company ParteeBoo that caused them to turn down customer orders. ParteeBoo is a unique service provider that designs themed parties, especially children parties. It was established in Februa...
| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://eprints.usm.my/44447/ http://eprints.usm.my/44447/1/JASEETHARAANI%20ARUNASALAM.pdf |
| _version_ | 1848880061550166016 |
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| author | Arunasalam, Jaseetharaani |
| author_facet | Arunasalam, Jaseetharaani |
| author_sort | Arunasalam, Jaseetharaani |
| building | USM Institutional Repository |
| collection | Online Access |
| description | The purpose of this study was to explore the headcount constraint issue in SME event organizing and designing company ParteeBoo that caused them to turn down customer orders. ParteeBoo is a unique service provider that designs themed parties, especially children parties. It was established in February 2012 by two business partners. Hiring headcount based on peak season alone caused a dilemma to the business partners because of the impact on profit margin caused by lesser sales during non-peak season. Interviews were conducted with three ParteeBoo business partners, two interns and two customers to understand the issue faced by ParteeBoo. |
| first_indexed | 2025-11-15T17:57:08Z |
| format | Thesis |
| id | usm-44447 |
| institution | Universiti Sains Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T17:57:08Z |
| publishDate | 2014 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | usm-444472019-05-30T02:10:02Z http://eprints.usm.my/44447/ Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo Arunasalam, Jaseetharaani HF5001-6182 Business The purpose of this study was to explore the headcount constraint issue in SME event organizing and designing company ParteeBoo that caused them to turn down customer orders. ParteeBoo is a unique service provider that designs themed parties, especially children parties. It was established in February 2012 by two business partners. Hiring headcount based on peak season alone caused a dilemma to the business partners because of the impact on profit margin caused by lesser sales during non-peak season. Interviews were conducted with three ParteeBoo business partners, two interns and two customers to understand the issue faced by ParteeBoo. 2014 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/44447/1/JASEETHARAANI%20ARUNASALAM.pdf Arunasalam, Jaseetharaani (2014) Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo. Masters thesis, Universiti Sains Malaysia. |
| spellingShingle | HF5001-6182 Business Arunasalam, Jaseetharaani Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo |
| title | Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo |
| title_full | Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo |
| title_fullStr | Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo |
| title_full_unstemmed | Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo |
| title_short | Headcount Constraint In An Event Organizing Company: Case Analysis Of Parteeboo |
| title_sort | headcount constraint in an event organizing company: case analysis of parteeboo |
| topic | HF5001-6182 Business |
| url | http://eprints.usm.my/44447/ http://eprints.usm.my/44447/1/JASEETHARAANI%20ARUNASALAM.pdf |