Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management
In a recent debate to improve resorts management in ecotourism area, the suitability of customer satisfaction survey in order to improve the quality of service in the resorts and in the ecotourism has become an issue. The main purpose of the study is to measure the level of customer satisfaction wit...
| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2012
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| Online Access: | http://eprints.usm.my/41790/ http://eprints.usm.my/41790/1/FAIZ_ABD_RAHMAN.pdf |
| _version_ | 1848879383947771904 |
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| author | Rahman, Faiz Abd |
| author_facet | Rahman, Faiz Abd |
| author_sort | Rahman, Faiz Abd |
| building | USM Institutional Repository |
| collection | Online Access |
| description | In a recent debate to improve resorts management in ecotourism area, the suitability of customer satisfaction survey in order to improve the quality of service in the resorts and in the ecotourism has become an issue. The main purpose of the study is to measure the level of customer satisfaction with products and services offered and to identify the factors that influence customer satisfaction.This study was conducted in Kenyir Lake Terengganu. Kenyir Lake was chosen as the study area because these areas meet the characteristics of ecotourism area. |
| first_indexed | 2025-11-15T17:46:22Z |
| format | Thesis |
| id | usm-41790 |
| institution | Universiti Sains Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T17:46:22Z |
| publishDate | 2012 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | usm-417902019-04-12T05:26:23Z http://eprints.usm.my/41790/ Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management Rahman, Faiz Abd TH1-9745 Building construction In a recent debate to improve resorts management in ecotourism area, the suitability of customer satisfaction survey in order to improve the quality of service in the resorts and in the ecotourism has become an issue. The main purpose of the study is to measure the level of customer satisfaction with products and services offered and to identify the factors that influence customer satisfaction.This study was conducted in Kenyir Lake Terengganu. Kenyir Lake was chosen as the study area because these areas meet the characteristics of ecotourism area. 2012-02 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/41790/1/FAIZ_ABD_RAHMAN.pdf Rahman, Faiz Abd (2012) Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management. Masters thesis, Universiti Sains Malaysia. |
| spellingShingle | TH1-9745 Building construction Rahman, Faiz Abd Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management |
| title | Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management |
| title_full | Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management |
| title_fullStr | Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management |
| title_full_unstemmed | Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management |
| title_short | Service Quality Assessment In Ecotourism Areas: The Case Of Tasik Kenyir Resort Management |
| title_sort | service quality assessment in ecotourism areas: the case of tasik kenyir resort management |
| topic | TH1-9745 Building construction |
| url | http://eprints.usm.my/41790/ http://eprints.usm.my/41790/1/FAIZ_ABD_RAHMAN.pdf |