Aging Perception Towards Appearance And Products Satisfaction
The purpose of this paper is to provide an overview of existing literature on product appearance and the ageing as a consumer. It also examines the relationship between ageing perception towards product appearance in order to better understand how they will respond to products as they grow older. A...
| Main Authors: | Jamalludin, Nurazlina, Majid, Ahmad Zuhairi Abdul, Dolah, Jasni, Noor, Mohamad Najib Mat |
|---|---|
| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2016
|
| Subjects: | |
| Online Access: | http://eprints.usm.my/39266/ http://eprints.usm.my/39266/1/PAPER_17.pdf |
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