Media and Political Discourse: The Nigerian experience
and development of every society. It is a tool which can be used to re-orientate, influence and guide the masses particularly in this democratic dispensation of Nigeria. Therefore, modern political environment cannot be sustained anywhere in the world without the presence and vibrant role of the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Book Section |
| Language: | English |
| Published: |
School of Social Sciences, USM
2017
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| Subjects: | |
| Online Access: | http://eprints.usm.my/39223/ http://eprints.usm.my/39223/1/ART_10.pdf |
| Summary: | and development of every society. It is a tool which can be used to re-orientate, influence and
guide the masses particularly in this democratic dispensation of Nigeria. Therefore, modern
political environment cannot be sustained anywhere in the world without the presence and vibrant
role of the media. The media is expected to discharge it social responsibility in the political
domain of Nigeria. It is in view of this, the paper explore the pivotal role of the media in the
democratic politics of Nigeria, with a view to understanding its contribution in the political
development of the country. Social responsibility theory has been adopted in this paper to serve
as guide in explaining the issue under investigation. The paper adopts secondary sources in
generating useful data for the study, they include; journals, periodicals, articles, books, internet
materials and conference papers that have direct bearing on the subject matter. It is suggested
that the media should be professional and live up to the expectation of the public by disseminating
vital and truthful information in line with the constitutional provision of the country, which will raise
the political consciousness of the citizens to effectively contribute in the development of the
political environment. |
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