A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia

Besides rural attraction, Lenggong Valley has been acknowledged as an important archeological attraction in the state of Perak. On 30th June 2012, Lenggong Valley has been declared as the world heritage site by UNESCO for its archaeological heritage which includes four excavation sites divided into...

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Main Authors: Abdul Aziz, Nur Izwani, Jaafar, Mastura, Hassan, Fatimah, J. Kadi, Alaa
Format: Article
Language:English
Published: EDP Sciences 2014
Subjects:
Online Access:http://eprints.usm.my/37996/
http://eprints.usm.my/37996/1/A_Competitive_Model_of_Lenggong_Valley_as_a_Rural_Heritage_Destination_in_Malaysia.pdf
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author Abdul Aziz, Nur Izwani
Jaafar, Mastura
Hassan, Fatimah
J. Kadi, Alaa
author_facet Abdul Aziz, Nur Izwani
Jaafar, Mastura
Hassan, Fatimah
J. Kadi, Alaa
author_sort Abdul Aziz, Nur Izwani
building USM Institutional Repository
collection Online Access
description Besides rural attraction, Lenggong Valley has been acknowledged as an important archeological attraction in the state of Perak. On 30th June 2012, Lenggong Valley has been declared as the world heritage site by UNESCO for its archaeological heritage which includes four excavation sites divided into two clusters. Cluster 1 consists of the Bukit Bunuh-Kota Tampan core zone and its own buffer zone, while Cluster 2 consists of three core zones, namely Bukit Kepala Gajah, Bukit Gua Harimau and Bukit Jawa, all enclosed within a single buffer zone. For Perak, this recognition is important to attract more visitors to Perak this year, in conjunction with the Visit Perak Year 2012. From a tourism perspective, a place competitiveness can be increased by utilizing the unique resources of a particular place. The aim of this paper is to propose the competitiveness model of the Lenggong Valley. Various models on destination competitiveness will be reviewed.
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spelling usm-379962018-01-03T11:11:46Z http://eprints.usm.my/37996/ A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia Abdul Aziz, Nur Izwani Jaafar, Mastura Hassan, Fatimah J. Kadi, Alaa LC5800-5808 Distance education. TH1-9745 Building construction Besides rural attraction, Lenggong Valley has been acknowledged as an important archeological attraction in the state of Perak. On 30th June 2012, Lenggong Valley has been declared as the world heritage site by UNESCO for its archaeological heritage which includes four excavation sites divided into two clusters. Cluster 1 consists of the Bukit Bunuh-Kota Tampan core zone and its own buffer zone, while Cluster 2 consists of three core zones, namely Bukit Kepala Gajah, Bukit Gua Harimau and Bukit Jawa, all enclosed within a single buffer zone. For Perak, this recognition is important to attract more visitors to Perak this year, in conjunction with the Visit Perak Year 2012. From a tourism perspective, a place competitiveness can be increased by utilizing the unique resources of a particular place. The aim of this paper is to propose the competitiveness model of the Lenggong Valley. Various models on destination competitiveness will be reviewed. EDP Sciences 2014 Article PeerReviewed application/pdf en http://eprints.usm.my/37996/1/A_Competitive_Model_of_Lenggong_Valley_as_a_Rural_Heritage_Destination_in_Malaysia.pdf Abdul Aziz, Nur Izwani and Jaafar, Mastura and Hassan, Fatimah and J. Kadi, Alaa (2014) A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia. SHS Web of Conferences , 12 (01022). pp. 1-9. ISSN 2261-2424 http://dx.doi.org/10.1051/shsconf/20141201022
spellingShingle LC5800-5808 Distance education.
TH1-9745 Building construction
Abdul Aziz, Nur Izwani
Jaafar, Mastura
Hassan, Fatimah
J. Kadi, Alaa
A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia
title A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia
title_full A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia
title_fullStr A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia
title_full_unstemmed A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia
title_short A Competitive Model of Lenggong Valley as a Rural Heritage Destination in Malaysia
title_sort competitive model of lenggong valley as a rural heritage destination in malaysia
topic LC5800-5808 Distance education.
TH1-9745 Building construction
url http://eprints.usm.my/37996/
http://eprints.usm.my/37996/
http://eprints.usm.my/37996/1/A_Competitive_Model_of_Lenggong_Valley_as_a_Rural_Heritage_Destination_in_Malaysia.pdf