Experiencing the Digital News: The multiple dimensions of users’ experience in news media use

The term media experience is seldom defined explicitly by communication and media scholars. Most often, it refers to media use and the feeling (such as enjoyment) resulted from the use. To fill this void, the present study turns to presence studies which espouse the idea of being there in mediat...

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Main Authors: Omar, Bahiyah, Mustafa, Hasrina
Format: Article
Language:English
Published: EDP Sciences 2017
Subjects:
Online Access:http://eprints.usm.my/36954/
http://eprints.usm.my/36954/1/%28Experiencing_the_Digital_News%29_shsconf_icome2017_00027.pdf
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author Omar, Bahiyah
Mustafa, Hasrina
author_facet Omar, Bahiyah
Mustafa, Hasrina
author_sort Omar, Bahiyah
building USM Institutional Repository
collection Online Access
description The term media experience is seldom defined explicitly by communication and media scholars. Most often, it refers to media use and the feeling (such as enjoyment) resulted from the use. To fill this void, the present study turns to presence studies which espouse the idea of being there in mediated environment. As online news use involves a kind of mediated experience, this study adopts the existing measure of presence to determine the multiple dimensions of online news experience. A Principal Component Analysis (PCA) was used to establish the dimensions of the experience in this exploratory study. Four dimensions were extracted from the analysis: para-social interaction, transportation, absorption and social realism. The study found that online news users were experiencing beyond ordinary description; they interacted with the news, absorbed in the narrative world, and to certain extent felt that they were being transported into such world and also experienced the realism that the news stories tend to convey. Implications for understanding the experience in news media use from presence perspective are discussed.
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spelling usm-369542019-04-16T03:58:05Z http://eprints.usm.my/36954/ Experiencing the Digital News: The multiple dimensions of users’ experience in news media use Omar, Bahiyah Mustafa, Hasrina P87-96 Communication. Mass media The term media experience is seldom defined explicitly by communication and media scholars. Most often, it refers to media use and the feeling (such as enjoyment) resulted from the use. To fill this void, the present study turns to presence studies which espouse the idea of being there in mediated environment. As online news use involves a kind of mediated experience, this study adopts the existing measure of presence to determine the multiple dimensions of online news experience. A Principal Component Analysis (PCA) was used to establish the dimensions of the experience in this exploratory study. Four dimensions were extracted from the analysis: para-social interaction, transportation, absorption and social realism. The study found that online news users were experiencing beyond ordinary description; they interacted with the news, absorbed in the narrative world, and to certain extent felt that they were being transported into such world and also experienced the realism that the news stories tend to convey. Implications for understanding the experience in news media use from presence perspective are discussed. EDP Sciences 2017 Article PeerReviewed application/pdf en http://eprints.usm.my/36954/1/%28Experiencing_the_Digital_News%29_shsconf_icome2017_00027.pdf Omar, Bahiyah and Mustafa, Hasrina (2017) Experiencing the Digital News: The multiple dimensions of users’ experience in news media use. SHS Web of Conferences , 33 (00027). pp. 1-6. ISSN 2261-2424 https://doi.org/10.1051/shsconf/20173300027
spellingShingle P87-96 Communication. Mass media
Omar, Bahiyah
Mustafa, Hasrina
Experiencing the Digital News: The multiple dimensions of users’ experience in news media use
title Experiencing the Digital News: The multiple dimensions of users’ experience in news media use
title_full Experiencing the Digital News: The multiple dimensions of users’ experience in news media use
title_fullStr Experiencing the Digital News: The multiple dimensions of users’ experience in news media use
title_full_unstemmed Experiencing the Digital News: The multiple dimensions of users’ experience in news media use
title_short Experiencing the Digital News: The multiple dimensions of users’ experience in news media use
title_sort experiencing the digital news: the multiple dimensions of users’ experience in news media use
topic P87-96 Communication. Mass media
url http://eprints.usm.my/36954/
http://eprints.usm.my/36954/
http://eprints.usm.my/36954/1/%28Experiencing_the_Digital_News%29_shsconf_icome2017_00027.pdf