APA (7th ed.) Citation

Khandai, S., Agrawal, B., & Gulla, A. (2015). Brand Personality Scale: How Do Indian Consumers Interpret The Personality Dimensions? Asian Academy of Management (AAM).

Chicago Style (17th ed.) Citation

Khandai, Sujata, Bhawna Agrawal, and Anju Gulla. Brand Personality Scale: How Do Indian Consumers Interpret The Personality Dimensions? Asian Academy of Management (AAM), 2015.

MLA (9th ed.) Citation

Khandai, Sujata, et al. Brand Personality Scale: How Do Indian Consumers Interpret The Personality Dimensions? Asian Academy of Management (AAM), 2015.