Challenges To Toyota Caused By Recall
Problems, Social Networks And Digitisation

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Challenges To Toyota Caused By Recall Problems, Social Networks And Digitisation

The recent recall problems that shook Toyota raised questions about the company's openness with the public. Media attention and the intervention by governments in Toyota's largest markets in North America, Europe, China, and Japan kept Toyota's management in the spotlight. The cris...

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Bibliographic Details
Main Author:	Rajasekera, Jay
Format:	Article
Language:	English
Published:	Asian Academy of Management (AAM) 2013
Subjects:	HD28-70 Management. Industrial Management
Online Access:	http://eprints.usm.my/36586/ http://eprints.usm.my/36586/1/AAMJ180201.pdf

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