Selective Exposure to Berita Harian Online and
Utusan Malaysia Online:
The Roles of Surveillance Motivation, Website Usability and
Website Attractiveness

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Selective Exposure to Berita Harian Online and Utusan Malaysia Online: The Roles of Surveillance Motivation, Website Usability and Website Attractiveness

News media allows audiences to be selective in determining both their news sources and type of news stories they read. This study examined factors influencing selective exposure to the online editions of two mainstream Malaysian newspapers, Berita Harian and Utusan Malaysia. Using selective expos...

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Bibliographic Details
Main Authors:	Zulkafli, Nur Azimah, Omar, Bahiyah, Hashim, Nor Hazlina
Format:	Article
Language:	English
Published:	2014
Subjects:	P87-96 Communication. Mass media
Online Access:	http://eprints.usm.my/35867/ http://eprints.usm.my/35867/1/SEARCH_Azimah_2014.pdf

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