APA (7th ed.) Citation

M. Saad, N., K. Ahmed, P., & Mohammed Rafiq, M. R. (2002). Internal Marketing: Using Marketing-Like Approaches To Build Business Competencies And Improve Performance In Large Malaysian Corporations. Asian Academy of Management (AAM).

Chicago Style (17th ed.) Citation

M. Saad, Norizan, Pervaiz K. Ahmed, and Mohammed Rafiq Mohammed Rafiq. Internal Marketing: Using Marketing-Like Approaches To Build Business Competencies And Improve Performance In Large Malaysian Corporations. Asian Academy of Management (AAM), 2002.

MLA (9th ed.) Citation

M. Saad, Norizan, et al. Internal Marketing: Using Marketing-Like Approaches To Build Business Competencies And Improve Performance In Large Malaysian Corporations. Asian Academy of Management (AAM), 2002.