Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
Proses globalisasi dan kemunculan kawasan perdagangan bebas mendorong firma-firma MACPM untuk mengeksport. Kajian ini bertujuan untuk meninjau sikap pengurus terhadap eksport dan persepsi pengurus terhadap faktor-faktor persekitaran pasaran dalam negeri di kalangan pengurus-pengurus yang bekerja d...
| Main Author: | Munusamy, Jayaraman |
|---|---|
| Format: | Thesis |
| Language: | English |
| Published: |
2004
|
| Subjects: | |
| Online Access: | http://eprints.usm.my/35502/ http://eprints.usm.my/35502/1/JAYARAMAN_MUNUSAMY_%28KHK%29_%28NN24%29.pdf |
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