Storyteller As The Cultural Intermediary
In Persuasive Narratives

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Storyteller As The Cultural Intermediary In Persuasive Narratives

In today’s multi-ethnic cities, where media consumption habits are constantly evolving and the range of communication platforms expanding, it has become even more challenging for communication programmes to achieve their desired outcomes. One of the issues appears to be perceptions of appropriate...

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Bibliographic Details
Main Authors:	A. Rahman, Khairiah, Deepti Bhargava, Deepti Bhargava
Format:	Conference or Workshop Item
Language:	English
Published:	2015
Subjects:	P87-96 Communication. Mass media
Online Access:	http://eprints.usm.my/32018/ http://eprints.usm.my/32018/1/Khairiah%2C_Deepti.pdf

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