Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia

Kajian kontemporari ini dijalankan dengan menunjukkan penyesuaian Teori Tingkah Laku Terancang (TPB), untuk mengkaji faktor-faktor yang mempengaruhi niat pembelian pengguna Malaysia terhadap bangunan kediaman hijau dan cara niat pembelian mempengaruhi kesanggupan mereka berbelanja untuk bangunan ini...

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Bibliographic Details
Main Author: Tan, Wee Lee
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:http://eprints.usm.my/30620/
http://eprints.usm.my/30620/1/TAN_WEE_LEE.pdf
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author Tan, Wee Lee
author_facet Tan, Wee Lee
author_sort Tan, Wee Lee
building USM Institutional Repository
collection Online Access
description Kajian kontemporari ini dijalankan dengan menunjukkan penyesuaian Teori Tingkah Laku Terancang (TPB), untuk mengkaji faktor-faktor yang mempengaruhi niat pembelian pengguna Malaysia terhadap bangunan kediaman hijau dan cara niat pembelian mempengaruhi kesanggupan mereka berbelanja untuk bangunan ini. The contemporary study demonstrates the adaptation of Theory of Planned Behaviour (TPB) to examine the factors influencing Malaysian consumers’ purchase intention towards green residential buildings and how purchase intention affects their willingness to pay for such buildings.
first_indexed 2025-11-15T16:58:54Z
format Thesis
id usm-30620
institution Universiti Sains Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T16:58:54Z
publishDate 2015
recordtype eprints
repository_type Digital Repository
spelling usm-306202019-04-12T05:25:56Z http://eprints.usm.my/30620/ Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia Tan, Wee Lee HF5001-6182 Business Kajian kontemporari ini dijalankan dengan menunjukkan penyesuaian Teori Tingkah Laku Terancang (TPB), untuk mengkaji faktor-faktor yang mempengaruhi niat pembelian pengguna Malaysia terhadap bangunan kediaman hijau dan cara niat pembelian mempengaruhi kesanggupan mereka berbelanja untuk bangunan ini. The contemporary study demonstrates the adaptation of Theory of Planned Behaviour (TPB) to examine the factors influencing Malaysian consumers’ purchase intention towards green residential buildings and how purchase intention affects their willingness to pay for such buildings. 2015 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/30620/1/TAN_WEE_LEE.pdf Tan, Wee Lee (2015) Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia. Masters thesis, Universiti Sains Makaysia.
spellingShingle HF5001-6182 Business
Tan, Wee Lee
Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia
title Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia
title_full Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia
title_fullStr Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia
title_full_unstemmed Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia
title_short Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia
title_sort factors influencing consumers’ purchase intention and willingness to pay towards green residential buildings in malaysia
topic HF5001-6182 Business
url http://eprints.usm.my/30620/
http://eprints.usm.my/30620/1/TAN_WEE_LEE.pdf