Managerial capabilities of housing developers: building the competitive advantage of a firm

This paper investigates the internal factors, specifically the managerial capabilities, of Malaysian housing developers. Issues of strategic management in housing development have received limited attention from real estate industry commentators. In this qualitative study, 10 semi-structured snowb...

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Main Authors: Jaafar, Mastura, Nuruddin, Azlan Raofuddin, Syed Abu Bakar, Syed Putra
Format: Article
Language:English
Published: Taylor & Francis 2016
Subjects:
Online Access:http://eprints.usm.my/30193/
http://eprints.usm.my/30193/1/Managerial_Capabilities_of_Housing_Developers.pdf
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author Jaafar, Mastura
Nuruddin, Azlan Raofuddin
Syed Abu Bakar, Syed Putra
author_facet Jaafar, Mastura
Nuruddin, Azlan Raofuddin
Syed Abu Bakar, Syed Putra
author_sort Jaafar, Mastura
building USM Institutional Repository
collection Online Access
description This paper investigates the internal factors, specifically the managerial capabilities, of Malaysian housing developers. Issues of strategic management in housing development have received limited attention from real estate industry commentators. In this qualitative study, 10 semi-structured snowball interviews were performed for the purposes of data collection. Categories of housing developer capabilities include business planning and strategy, marketing, project management, financial management, and networking. These interviews shed light on the capabilities of real estate practitioners. Given the small number of interviewees, the results of this study must be treated with caution, but should provide ample basis for future in-depth studies in this area. This study expands upon the current real estate literature, arguing that the intangible resources of a firm must be used in concert to sustain superior performance, and elucidates the effects of housing developers’ managerial capabilities on the success of their business.
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spelling usm-301932018-01-03T11:11:42Z http://eprints.usm.my/30193/ Managerial capabilities of housing developers: building the competitive advantage of a firm Jaafar, Mastura Nuruddin, Azlan Raofuddin Syed Abu Bakar, Syed Putra TH1-9745 Building construction This paper investigates the internal factors, specifically the managerial capabilities, of Malaysian housing developers. Issues of strategic management in housing development have received limited attention from real estate industry commentators. In this qualitative study, 10 semi-structured snowball interviews were performed for the purposes of data collection. Categories of housing developer capabilities include business planning and strategy, marketing, project management, financial management, and networking. These interviews shed light on the capabilities of real estate practitioners. Given the small number of interviewees, the results of this study must be treated with caution, but should provide ample basis for future in-depth studies in this area. This study expands upon the current real estate literature, arguing that the intangible resources of a firm must be used in concert to sustain superior performance, and elucidates the effects of housing developers’ managerial capabilities on the success of their business. Taylor & Francis 2016 Article PeerReviewed application/pdf en http://eprints.usm.my/30193/1/Managerial_Capabilities_of_Housing_Developers.pdf Jaafar, Mastura and Nuruddin, Azlan Raofuddin and Syed Abu Bakar, Syed Putra (2016) Managerial capabilities of housing developers: building the competitive advantage of a firm. International Journal of Construction Management, 16 (1). pp. 27-38. ISSN 1562-3599 http://dx.doi.org/10.1080/15623599.2015.1117708
spellingShingle TH1-9745 Building construction
Jaafar, Mastura
Nuruddin, Azlan Raofuddin
Syed Abu Bakar, Syed Putra
Managerial capabilities of housing developers: building the competitive advantage of a firm
title Managerial capabilities of housing developers: building the competitive advantage of a firm
title_full Managerial capabilities of housing developers: building the competitive advantage of a firm
title_fullStr Managerial capabilities of housing developers: building the competitive advantage of a firm
title_full_unstemmed Managerial capabilities of housing developers: building the competitive advantage of a firm
title_short Managerial capabilities of housing developers: building the competitive advantage of a firm
title_sort managerial capabilities of housing developers: building the competitive advantage of a firm
topic TH1-9745 Building construction
url http://eprints.usm.my/30193/
http://eprints.usm.my/30193/
http://eprints.usm.my/30193/1/Managerial_Capabilities_of_Housing_Developers.pdf