The Contribution Of Marketing Communication Towards Sustainability Of Mb Global

Kajian kes ini telah dijalankan untuk menganalisa sumbangan komunikasi pemasaran ke arah kelestarian MB Global. Kebimbangan terbesar bagi syarikat itu adalah jualan yang tinggi syarikat tetapi tidak mewakili keuntungan yang baik. This case study has been conducted to analyze the contribution o...

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Bibliographic Details
Main Author: Ab Samad, Hafidzoh
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:http://eprints.usm.my/30123/
http://eprints.usm.my/30123/1/Hafidzoh.pdf
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author Ab Samad, Hafidzoh
author_facet Ab Samad, Hafidzoh
author_sort Ab Samad, Hafidzoh
building USM Institutional Repository
collection Online Access
description Kajian kes ini telah dijalankan untuk menganalisa sumbangan komunikasi pemasaran ke arah kelestarian MB Global. Kebimbangan terbesar bagi syarikat itu adalah jualan yang tinggi syarikat tetapi tidak mewakili keuntungan yang baik. This case study has been conducted to analyze the contribution of marketing communication towards sustainability of MB Global. The biggest concern for the company is the high sales of the company would not represent a good profit as if sales increased, expenses also increased, and it will result in lower profit.
first_indexed 2025-11-15T16:57:09Z
format Thesis
id usm-30123
institution Universiti Sains Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T16:57:09Z
publishDate 2015
recordtype eprints
repository_type Digital Repository
spelling usm-301232019-04-12T05:25:34Z http://eprints.usm.my/30123/ The Contribution Of Marketing Communication Towards Sustainability Of Mb Global Ab Samad, Hafidzoh HF5001-6182 Business Kajian kes ini telah dijalankan untuk menganalisa sumbangan komunikasi pemasaran ke arah kelestarian MB Global. Kebimbangan terbesar bagi syarikat itu adalah jualan yang tinggi syarikat tetapi tidak mewakili keuntungan yang baik. This case study has been conducted to analyze the contribution of marketing communication towards sustainability of MB Global. The biggest concern for the company is the high sales of the company would not represent a good profit as if sales increased, expenses also increased, and it will result in lower profit. 2015-10 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/30123/1/Hafidzoh.pdf Ab Samad, Hafidzoh (2015) The Contribution Of Marketing Communication Towards Sustainability Of Mb Global. Masters thesis, Universiti Sains Malaysia.
spellingShingle HF5001-6182 Business
Ab Samad, Hafidzoh
The Contribution Of Marketing Communication Towards Sustainability Of Mb Global
title The Contribution Of Marketing Communication Towards Sustainability Of Mb Global
title_full The Contribution Of Marketing Communication Towards Sustainability Of Mb Global
title_fullStr The Contribution Of Marketing Communication Towards Sustainability Of Mb Global
title_full_unstemmed The Contribution Of Marketing Communication Towards Sustainability Of Mb Global
title_short The Contribution Of Marketing Communication Towards Sustainability Of Mb Global
title_sort contribution of marketing communication towards sustainability of mb global
topic HF5001-6182 Business
url http://eprints.usm.my/30123/
http://eprints.usm.my/30123/1/Hafidzoh.pdf