Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality

Kualiti merupakan satu istilah yang susah ditakrifkan. la memberi maksud yang berlainan bagi kumpulan orang yang berlainan. Dengan itu, pengajian untuk meneliti bagaimana kumpulan orang yang berlainan mengerti maksud kualiti di dalam keputusan membeli-belah merupakan satu topik tajuk yang menari...

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Main Author: Kathiravelu, Manoharan
Format: Thesis
Language:English
Published: 1996
Subjects:
Online Access:http://eprints.usm.my/30019/
http://eprints.usm.my/30019/1/Manoharan_Kathiravelu.pdf
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author Kathiravelu, Manoharan
author_facet Kathiravelu, Manoharan
author_sort Kathiravelu, Manoharan
building USM Institutional Repository
collection Online Access
description Kualiti merupakan satu istilah yang susah ditakrifkan. la memberi maksud yang berlainan bagi kumpulan orang yang berlainan. Dengan itu, pengajian untuk meneliti bagaimana kumpulan orang yang berlainan mengerti maksud kualiti di dalam keputusan membeli-belah merupakan satu topik tajuk yang menarik. Quality is a difficult term to define. To many people it means different things and how each one of them perceive this term in their purchasing decision is an interesting study to undertake.
first_indexed 2025-11-15T16:56:42Z
format Thesis
id usm-30019
institution Universiti Sains Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T16:56:42Z
publishDate 1996
recordtype eprints
repository_type Digital Repository
spelling usm-300192018-04-06T01:59:09Z http://eprints.usm.my/30019/ Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality Kathiravelu, Manoharan H Social Sciences Kualiti merupakan satu istilah yang susah ditakrifkan. la memberi maksud yang berlainan bagi kumpulan orang yang berlainan. Dengan itu, pengajian untuk meneliti bagaimana kumpulan orang yang berlainan mengerti maksud kualiti di dalam keputusan membeli-belah merupakan satu topik tajuk yang menarik. Quality is a difficult term to define. To many people it means different things and how each one of them perceive this term in their purchasing decision is an interesting study to undertake. 1996 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/30019/1/Manoharan_Kathiravelu.pdf Kathiravelu, Manoharan (1996) Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality. Masters thesis, Universiti Sains Malaysia.
spellingShingle H Social Sciences
Kathiravelu, Manoharan
Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality
title Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality
title_full Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality
title_fullStr Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality
title_full_unstemmed Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality
title_short Consumers' Perception Of Quality And The Effect Of Race, Sex, Marital Status, And Income Level On Perception Of Quality
title_sort consumers' perception of quality and the effect of race, sex, marital status, and income level on perception of quality
topic H Social Sciences
url http://eprints.usm.my/30019/
http://eprints.usm.my/30019/1/Manoharan_Kathiravelu.pdf