Service Quality in the School of Management, USM:
Perceptions of Students in Pursuit of MBA

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Service Quality in the School of Management, USM: Perceptions of Students in Pursuit of MBA

In many countries and many cultures, the issue of service quality is firmly on the agenda for higher education institutions. Universities and faculties strive to provide high quality services because they need to compete for their students. Measuring the quality of their services is therefore an...

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Bibliographic Details
Main Author:	Isahak Merican, Farah Merican
Format:	Thesis
Language:	English
Published:	2007
Subjects:	HD28-70 Management. Industrial Management
Online Access:	http://eprints.usm.my/29760/ http://eprints.usm.my/29760/1/Farah_Merican_Isahak_Merican.pdf

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