Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia
Penyelidikan dalam bidang pengurusan subsidiari antarabangsa telah mengalami perkembangan pesat dalam pemahaman mekanisma kawalan rentas sempadan. Research in international subsidiary management has made significant advances in understanding the cross-border control mechanisms.
| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2006
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| Subjects: | |
| Online Access: | http://eprints.usm.my/29246/ http://eprints.usm.my/29246/1/Application_of_control_mechanisms_on_marketing_decisions_in_multinational_company_marketing_units.pdf |
| _version_ | 1848876053440757760 |
|---|---|
| author | Low, Chee Kong |
| author_facet | Low, Chee Kong |
| author_sort | Low, Chee Kong |
| building | USM Institutional Repository |
| collection | Online Access |
| description | Penyelidikan dalam bidang pengurusan subsidiari antarabangsa telah mengalami perkembangan pesat dalam pemahaman mekanisma kawalan rentas sempadan.
Research in international subsidiary management has made significant advances in understanding the cross-border control mechanisms. |
| first_indexed | 2025-11-15T16:53:26Z |
| format | Thesis |
| id | usm-29246 |
| institution | Universiti Sains Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T16:53:26Z |
| publishDate | 2006 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | usm-292462018-04-06T01:59:02Z http://eprints.usm.my/29246/ Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia Low, Chee Kong HD28-70 Management. Industrial Management Penyelidikan dalam bidang pengurusan subsidiari antarabangsa telah mengalami perkembangan pesat dalam pemahaman mekanisma kawalan rentas sempadan. Research in international subsidiary management has made significant advances in understanding the cross-border control mechanisms. 2006-06 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/29246/1/Application_of_control_mechanisms_on_marketing_decisions_in_multinational_company_marketing_units.pdf Low, Chee Kong (2006) Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia. PhD thesis, USM. |
| spellingShingle | HD28-70 Management. Industrial Management Low, Chee Kong Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia |
| title | Application Of Control Mechanisms On Marketing Decisions
In Multinational Company Marketing Units In Malaysia |
| title_full | Application Of Control Mechanisms On Marketing Decisions
In Multinational Company Marketing Units In Malaysia |
| title_fullStr | Application Of Control Mechanisms On Marketing Decisions
In Multinational Company Marketing Units In Malaysia |
| title_full_unstemmed | Application Of Control Mechanisms On Marketing Decisions
In Multinational Company Marketing Units In Malaysia |
| title_short | Application Of Control Mechanisms On Marketing Decisions
In Multinational Company Marketing Units In Malaysia |
| title_sort | application of control mechanisms on marketing decisions
in multinational company marketing units in malaysia |
| topic | HD28-70 Management. Industrial Management |
| url | http://eprints.usm.my/29246/ http://eprints.usm.my/29246/1/Application_of_control_mechanisms_on_marketing_decisions_in_multinational_company_marketing_units.pdf |