Halal Marketing In Food And Non Food Product. (The Case Of Nestle And Colgate Palmolive)

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Halal Marketing In Food And Non Food Product. (The Case Of Nestle And Colgate Palmolive)

The case study was about Nestle Malaysia and Colgate Palmolive Malaysia perspective in Halal marketing in food and non food product. Kajian kes ini adalah mengenai Nestle Malaysia dan Colgate Palmolive Malaysia dari perspektif pemasaran Halal dalam perniagaan bahan makanan dan bahan bukan makanan.

Bibliographic Details
Main Author:	Rama Chanderam, Chandra Segar
Format:	Thesis
Language:	English
Published:	2009
Subjects:	HF5001-6182 Business TP368-456 Food processing and manufacture
Online Access:	http://eprints.usm.my/28893/ http://eprints.usm.my/28893/1/HALAL_MARKETING_IN_FOOD_AND_NON_FOOD_PRODUCTION.pdf

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