The Impact Of Service Quality And Corporate Image On Customer Loyalty - A Study On Perodua Service Centre

QR Code

The Impact Of Service Quality And Corporate Image On Customer Loyalty - A Study On Perodua Service Centre

In order to meet the AFTA (Asean Free Trade Area) challenges in 2005, local automobile industries especially Perodua had prepared its strategy to move forward to compete in the globalization market. Perodua has set its target to maintain the market share, reduce cost and increase Customer Satisfacti...

Full description

Bibliographic Details
Main Author:	MOHD NASIR, ASMA AZURA
Format:	Thesis
Language:	English
Published:	2004
Subjects:	HF5001-6182 Business
Online Access:	http://eprints.usm.my/25859/ http://eprints.usm.my/25859/1/THE_IMPACT_OF_SERVICE_QUALITY_AND_CORPORATE_IMAGE_ON_CUSTOMER_LOYALTY_-_A_STUDY_ON_PERODUA_SERVICE_CENTRE.pdf

Similar Items

Service Quality And Its Relationship With Customer Satisfaction Towards Customer Loyalty
by: MOHD ISA, SALMI
Published: (2005)

Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
by: Nordin, Norlisham
Published: (2008)

Service Quality And Its Relationship With Customer Satisfaction Towards Customer Loyalty: Perceptions Of Public Listed Companies
by: Mohd Isa, Salmi
Published: (2005)

Customer Loyalty And Petrol Station’ S Convenience Store Patronage In Penang: The Influence Of Store Image, Corporate Image And Customer Satisfaction.
by: Abdul Wahid, Ahmad Zulhaimi
Published: (2009)

Internet Banking Service Quality And E-Loyalty In Penang, Malaysia
by: Teng, Yoke Leng
Published: (2008)

Level Of Service Quality Of Sme Laboratory Services On Customer Satisfaction
by: Chong , Fong Yin
Published: (2015)

Level Of Service Quality Of Sme Laboratory Services On Customer Satisfaction
by: Chong , Fong Yin
Published: (2015)

Level Of Service Quality Of Sme Laboratory Services On Customer Expectation
by: Yeow , Liang Ming
Published: (2015)

An Impact Of Service Quality Towards Customer Satisfaction In Pos Malaysia: The Mediating Role Of Self-Service Technologies
by: Tan, Siew Fang
Published: (2014)

Customer’s Loyalty Of Indonesia Cellular Operators: Roles Of User Experience, Satisfaction, Switching Barriers, And Corporate Image
by: Rachmawati, Indira
Published: (2019)

The effects on customer satisfaction and customer loyalty by integrating marketing communication and after sale service into the traditional marketing mix model of Umrah travel services in Malaysia
by: Othman, Bestoon Abdulmaged, et al.
Published: (2021)

Electronic Service Quality Satisfaction, Trust And Loyalty: A Study On Online Banking In Penang.
by: Mohammed Aljunaid, Najib
Published: (2006)

Electronic Service Quality Satisfaction, Trust And Loyalty: A Study On Online Banking In Penang.
by: Mohammed Aljunaid, Najib
Published: (2006)

Education Service Experience: From The Aspects Of Students’ Satisfaction And Loyalty.
by: Liew, Kok Keong
Published: (2006)

Cation Service Experience: From The Aspects Of Students’ Satisfaction And Loyalty.
by: Liew, Kok Keong
Published: (2006)

Service Quality Of Development Department Of Usm: Perception Of Responsibility Centre, Satisfaction And Level Of Complaints
by: Saad, Suhailah
Published: (2009)

The Relationship Between Perceived Islamic Bank Corporate Social Responsibility Based Customer Service And Customer Satisfaction: The Role Of Religiosity As A Moderator
by: Waemusor, Ahlam
Published: (2010)

Service Supply Chain Performance In Malaysian National Car Service Centres: The Role Of Service Supply Chain Management Practices, Service Innovation Capability And Value Co-Creation
by: Janteng, Jaludin
Published: (2020)

Service quality transformation and its impact on customer satisfaction and loyalty in Malaysian retail banking sector
by: Annamalah, Sanmugam, et al.
Published: (2011)

Nonaudit Services, Corporate Governance And Auditor Independence In Malaysia
by: Nik Abdul Majid, Wan Zurina
Published: (2016)

Internal Marketing And Customer Loyalty: Mediating Effect Of Relationship Marketing
by: Sim, Hock Seng
Published: (2006)

Internal Marketing And Customer Loyalty: Mediating Effect Of Relationship Marketing
by: Sim, Hock Seng
Published: (2006)

An Institutional Perspective On The Accounting Practices In A Finance Shared Service Centre Organization
by: Kee, Swee Lin
Published: (2010)

Measuring online services of Bangladeshi commercial banks and its impact on customer loyalty
by: Uddin, Md. Bashir, et al.
Published: (2017)

The Role of Brand Equity in the Effects of Corporate Social Responsibility on Consumer Loyalty
by: Almohammad, Asaad
Published: (2010)

A Model Linking Store Attributes, Service Quality, Customer Experience And Business Performance: A Study Among Community Pharmacies
by: Suz Jack, Chan
Published: (2015)

Factors Affect The Customer Loyalty Towards Business Event: Book Fair Industry
by: Loo , Chun Hou
Published: (2015)

Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry
by: Khay Hooi, Khoo
Published: (2012)

Effect Of Internal Measures Of Service Quality On Business Performance
by: HJ. DIN, SAARI
Published: (2005)

A Study Of Service Quality In Information Technology (IT) Implementations
by: Chou, Terk Chuan
Published: (1995)

Online services of commercial banks towards customer loyalty in Bangladesh
by: Uddin, Bashir, et al.
Published: (2018)

The impact of customer perceived service quality on customer satisfaction for private health centre in Malaysia: a structural equation modeling approach
by: Haque, A. K. M. Ahasanul, et al.
Published: (2012)

A Study On The Relationship Between Store Image, Store Satisfaction And Store Loyalty
by: Gondasamy, Shamila Rani
Published: (2006)

A Study On The Relationship Between Store Image, Store Satisfaction And Store Loyalty
by: Gondasamy, Shamila Rani
Published: (2006)

Relationship Of Customer Loyalty And Satisfaction Perception Study On The Mobile Industry In Oman–A Case Of Oman Mobile
by: Jameel Al Darey, Dhahi Saleh
Published: (2009)

Quality service delivery of non-audit services and compliance with international standards on quality control (ISQC) of SMES practitioner and its relationship to satisfaction and nonaudit fees, perceptions of SMES.
by: Haron, Hasnah
Published: (2010)

A Study Of Logistic Service Quality In A Container Terminal Operations
by: C. Kaleappan, C. Kaleappan
Published: (2006)

A Study Of Logistic Service Quality In A Container Terminal Operations
by: C., Kaleappan
Published: (2006)

Human Resource Outsourcing (HRO): A Study On Service Quality And Its Relationship With Partnership Quality
by: Ishak, Mahmud
Published: (2008)

Impact of service quality and trust on customer patronage decision: testing the moderating effects of corporate image
by: Rahman, Muhammad Sabbir, et al.
Published: (2014)