The Tourist Destination Image of Penang: Is TDI Affected by
Sociodemographic Factors and Does TDI Influence Conative Behavior?

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The Tourist Destination Image of Penang: Is TDI Affected by Sociodemographic Factors and Does TDI Influence Conative Behavior?

The purpose of this study is to investigate whether demographics plays a role in the formation of the tourists’ cognitive and affective image of the destination. Tujuan kajian ini adalah untuk menyiasat sama ada factor-faktor sosio-demografik memainkan peranan dalam pembentukkan imej kognitif da...

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Bibliographic Details
Main Author:	Harris, Mary Ann
Format:	Thesis
Language:	English
Published:	2008
Subjects:	HF5001-6182 Business
Online Access:	http://eprints.usm.my/25463/ http://eprints.usm.my/25463/1/The_Tourist_Destination_Image_of_Penang_Is_TDI_Affected_by_Sociodemographic_Factors_and_Does_TDI_Influence_Conative_Behavior.pdf

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