E-shopper typologies differences in online buying satisfaction among Universiti Putra Malaysia's students

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E-shopper typologies differences in online buying satisfaction among Universiti Putra Malaysia's students

The enormous progression of the internet in marketing and e-commerce has led to the prosperity of online business. Online shopping is a form of electronic business that lets customers purchase goods and services directly from online sellers via the Internet. In other words, the e-shoppers just need...

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Bibliographic Details
Main Authors:	Osman, Syuhaily, Cheng, Kai Wah, Then, Sook Han
Format:	Article
Language:	English
Published:	Malaysian Consumer and Family Economics Association 2021
Online Access:	http://psasir.upm.edu.my/id/eprint/97128/ http://psasir.upm.edu.my/id/eprint/97128/1/ABSTRACT.pdf

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