Attributes of senior-friendly tourism destinations for current and future senior tourists: an importance-performance analysis approach

Attributes of senior-friendly tourism destinations for current and future senior tourists: an importance-performance analysis approach

This study aims to identify the tourists’ expectation and satisfaction of destination attributes from the perspective of senior tourists in Malaysia. Two groups of tourists were chosen as the study sample, that is, future seniors (40–54 years old) and seniors (55 years old and above). It is hoped th...

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Bibliographic Details
Main Authors: Liew, Sien Leong, Hussin, Siti Rahayu, Abdullah, Nawal Hanim
Format: Article
Published: SAGE Publications 2021
Online Access:http://psasir.upm.edu.my/id/eprint/96160/

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