Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia
The heavy emphasis on land-use changes to meet the needs for gross domestic product growth often causes deforestation, affecting forests’ capability to function as watershed areas properly. While land-use changes generate socioeconomics success, they also lead to environmental deterioration that put...
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| Format: | Article |
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MDPI AG
2021
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| Online Access: | http://psasir.upm.edu.my/id/eprint/93473/ |
| _version_ | 1848861854109007872 |
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| author | Anak Empidi, Arlixcya Vinnisa Emang, Diana |
| author_facet | Anak Empidi, Arlixcya Vinnisa Emang, Diana |
| author_sort | Anak Empidi, Arlixcya Vinnisa |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | The heavy emphasis on land-use changes to meet the needs for gross domestic product growth often causes deforestation, affecting forests’ capability to function as watershed areas properly. While land-use changes generate socioeconomics success, they also lead to environmental deterioration that puts public welfare at greater risk. This study employs the Theory of Planned Behavior (TPB) to evaluate the public’s behavioral intentions towards participation in the protection initiatives for the forested watershed areas in the mountainous region of Cameron Highlands in Pahang, Malaysia. Survey data were used to analyze the effects of TPB constructs on the public’s behavioral intentions. The results show that the public demonstrated readiness to comply with governmental rules concerning environment protection and were motivated to participate in the protection initiatives when there is social encouragement. This study finds that attitude significantly influences the public’s behavioral intention. This, therefore, indicates the importance of creating conditions to encourage the public’s behavioral beliefs towards protection initiatives that would ensure the sustainability of forested watershed areas. Overall, this study offers information on public participation that is useful to be integrated into a meaningful institutional framework when addressing challenging environmental issues caused by land-use changes that could imperil public welfare. |
| first_indexed | 2025-11-15T13:07:44Z |
| format | Article |
| id | upm-93473 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-15T13:07:44Z |
| publishDate | 2021 |
| publisher | MDPI AG |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-934732023-01-12T07:33:00Z http://psasir.upm.edu.my/id/eprint/93473/ Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia Anak Empidi, Arlixcya Vinnisa Emang, Diana The heavy emphasis on land-use changes to meet the needs for gross domestic product growth often causes deforestation, affecting forests’ capability to function as watershed areas properly. While land-use changes generate socioeconomics success, they also lead to environmental deterioration that puts public welfare at greater risk. This study employs the Theory of Planned Behavior (TPB) to evaluate the public’s behavioral intentions towards participation in the protection initiatives for the forested watershed areas in the mountainous region of Cameron Highlands in Pahang, Malaysia. Survey data were used to analyze the effects of TPB constructs on the public’s behavioral intentions. The results show that the public demonstrated readiness to comply with governmental rules concerning environment protection and were motivated to participate in the protection initiatives when there is social encouragement. This study finds that attitude significantly influences the public’s behavioral intention. This, therefore, indicates the importance of creating conditions to encourage the public’s behavioral beliefs towards protection initiatives that would ensure the sustainability of forested watershed areas. Overall, this study offers information on public participation that is useful to be integrated into a meaningful institutional framework when addressing challenging environmental issues caused by land-use changes that could imperil public welfare. MDPI AG 2021 Article PeerReviewed Anak Empidi, Arlixcya Vinnisa and Emang, Diana (2021) Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia. Sustainability, 13 (8). pp. 1-18. ISSN 2071-1050 https://www.mdpi.com/2071-1050/13/8/4399 10.3390/su13084399 |
| spellingShingle | Anak Empidi, Arlixcya Vinnisa Emang, Diana Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia |
| title | Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia |
| title_full | Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia |
| title_fullStr | Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia |
| title_full_unstemmed | Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia |
| title_short | Understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of Cameron Highlands in Pahang, Malaysia |
| title_sort | understanding public intentions to participate in protection initiatives for forested watershed areas using the theory of planned behavior: a case study of cameron highlands in pahang, malaysia |
| url | http://psasir.upm.edu.my/id/eprint/93473/ http://psasir.upm.edu.my/id/eprint/93473/ http://psasir.upm.edu.my/id/eprint/93473/ |