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Visitors’ profile at Genting Premium Outlet Genting Highlands

Genting Premium Outlet (GPO) is the first hilltop premium outlet in South East Asia. As a newly launched in June 2017, the management should do deeper research on their visitors‟ as it can maximize the revenue of GPO. This study was conducted to identify the profile of the visitors at GPO. The relat...

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Bibliographic Details
Main Author:	Md Haruji, Nur Faiqah
Format:	Project Paper Report
Language:	English
Published:	2018
Online Access:	http://psasir.upm.edu.my/id/eprint/91362/ http://psasir.upm.edu.my/id/eprint/91362/1/FH%202018%2084%20IR.pdf

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