Managing Service Quality in Akademi Laut Malaysia, Melaka

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Managing Service Quality in Akademi Laut Malaysia, Melaka

The purpose of this study was to examine the quality of the nonacademic services provided by the Students Affairs Department of Akademi Laut Malaysia (ALAM) in five dimensions, that is tangibles, responsiveness, reliability, assurance and empathy. The study discusses aspects of current service q...

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Bibliographic Details
Main Author:	Mohd Tahir, Ahmad Zahari
Format:	Project Paper Report
Language:	English English
Published:	1998
Subjects:	Akademi Laut Malaysia - Officials and employees Customer service Total quality management
Online Access:	http://psasir.upm.edu.my/id/eprint/9028/ http://psasir.upm.edu.my/id/eprint/9028/1/FPP_1998_43_A.pdf

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