Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia

Along with the increasing sophistication of the banking industry and the era of smartphones and tablets, banking services and technology are showing tremendous growth. However, the numerous benefits brought by the use of mobile banking do not indicate that the consumers will be eager to adopt the ne...

Full description

Bibliographic Details
Main Authors: Osman, Syuhaily, Tan, Pik Leng
Format: Article
Language:English
Published: Malaysian Consumer and Family Economics Association 2020
Online Access:http://psasir.upm.edu.my/id/eprint/88975/
http://psasir.upm.edu.my/id/eprint/88975/1/MOB.pdf
_version_ 1848860741778538496
author Osman, Syuhaily
Tan, Pik Leng
author_facet Osman, Syuhaily
Tan, Pik Leng
author_sort Osman, Syuhaily
building UPM Institutional Repository
collection Online Access
description Along with the increasing sophistication of the banking industry and the era of smartphones and tablets, banking services and technology are showing tremendous growth. However, the numerous benefits brought by the use of mobile banking do not indicate that the consumers will be eager to adopt the new mobile banking services offered in Malaysia. Therefore, the main purpose of this study was to determine the factors influencing the behavioural intention to adopt mobile banking among Universiti Putra Malaysia students. The data were collected from 200 respondents through a set of self-administered questionnaires, where descriptive analysis, Pearson’s correlation analysis, and multiple regression analysis were employed to analyse them. The findings then showed that performance expectancy, habit, and perceived credibility were significant predictors for behavioural intention among students, whereby performance expectancy was underlined as the most significant predictor. The findings of the study have thus offered several implications that would be beneficial to service developers, banks, and future researchers alike.
first_indexed 2025-11-15T12:50:03Z
format Article
id upm-88975
institution Universiti Putra Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T12:50:03Z
publishDate 2020
publisher Malaysian Consumer and Family Economics Association
recordtype eprints
repository_type Digital Repository
spelling upm-889752021-09-30T02:15:10Z http://psasir.upm.edu.my/id/eprint/88975/ Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia Osman, Syuhaily Tan, Pik Leng Along with the increasing sophistication of the banking industry and the era of smartphones and tablets, banking services and technology are showing tremendous growth. However, the numerous benefits brought by the use of mobile banking do not indicate that the consumers will be eager to adopt the new mobile banking services offered in Malaysia. Therefore, the main purpose of this study was to determine the factors influencing the behavioural intention to adopt mobile banking among Universiti Putra Malaysia students. The data were collected from 200 respondents through a set of self-administered questionnaires, where descriptive analysis, Pearson’s correlation analysis, and multiple regression analysis were employed to analyse them. The findings then showed that performance expectancy, habit, and perceived credibility were significant predictors for behavioural intention among students, whereby performance expectancy was underlined as the most significant predictor. The findings of the study have thus offered several implications that would be beneficial to service developers, banks, and future researchers alike. Malaysian Consumer and Family Economics Association 2020 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/88975/1/MOB.pdf Osman, Syuhaily and Tan, Pik Leng (2020) Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia. Malaysian Journal of Consumer and Family Economics, 24 (1). 79 - 100. ISSN 1511-2802 https://majcafe-com.bsenetwork.biz/2020/10/03/vol-24-2020/
spellingShingle Osman, Syuhaily
Tan, Pik Leng
Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia
title Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia
title_full Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia
title_fullStr Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia
title_full_unstemmed Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia
title_short Factors influencing behavioural intention for mobile banking adoption among students of Universiti Putra Malaysia
title_sort factors influencing behavioural intention for mobile banking adoption among students of universiti putra malaysia
url http://psasir.upm.edu.my/id/eprint/88975/
http://psasir.upm.edu.my/id/eprint/88975/
http://psasir.upm.edu.my/id/eprint/88975/1/MOB.pdf