Consumers' attitudes towards locally manufactured high involvement products: a systematic review

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Consumers' attitudes towards locally manufactured high involvement products: a systematic review

The increased level of market globalization has necessitated inculcation of positive attitudes towards locally manufactured high involvement products in consumers. While several governments are concerned about this, scholars have also given attention to this development and as a result, a need to as...

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Bibliographic Details
Main Authors:	Chinedu, Anyanwu Hilary, Haron, Sharifah Azizah, Hashim, Ahmad Hariza, Jo, Ann Ho
Format:	Article
Language:	English
Published:	Canadian Center of Science and Education 2020
Online Access:	http://psasir.upm.edu.my/id/eprint/88252/ http://psasir.upm.edu.my/id/eprint/88252/1/Consumers%E2%80%99%20attitudes%20towards%20.pdf

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